Yesterday was the Automotive Remarketing Event at the Louwman Museum in The Hague! First of all, before we get to the conference: how wonderful it is to look at all those museum pieces with their stories. Hopefully those beautiful cars will be preserved for posterity for many years to come. We came, of course, for […]

On 31 March and 1 April the time has come again: our very own #DCDW event! More than 200 interested people have signed up for the gathering in Houten. And yet it’s always exciting to see how many actually show up… That’s the trickiest part of an event: the number of guests. The why? Why […]

Last Tuesday I could have kicked myself. Tuesday is the day we’re normally closed at the Ligier Store Doesburg. But when I have the time, I’m there and I happily run the shop, as I did again this Tuesday. Not that it’s busy then, but still: I sometimes bring my orders along. That’s genuinely enjoyable, […]

We were recently at NADA in Las Vegas, and on the expo floor it was remarkably hard to find a single booth where AI wasn’t a topic. It was all about AI, as if it were the diet pill for every problem in the automotive world. AI is the solution: just sit back and make […]

Recently, Autoscout launched a feature that allows you as an advertiser – in this case me – to see more of the customer journey than just name, phone number and email address. You can now see for example the following: Email Autoscout From the overview above you can extract the following information: this customer has […]

Three years ago I entered the world of lead management systems. My first encounter with David Pilo, CEO of Walcu, immediately felt right. Not only did a business collaboration emerge, but also a personal bond. The idea was clear: introduce Walcu in the Benelux. Not just implementing a system, but building a platform that truly […]

NADA2026 Las Vegas The recent NADA was one of my best in the past 15 years. Walking the expo and attending the workshops, I see and feel that the time I invested in people and content pays off in new friends, partners and new ideas that you only get to see behind the scenes. I […]

Over the past week, you have been able to see it extensively on LinkedIn and on the travel blogs of Rolf Westgeest on BKAN.nl: the NADA2026 in Las Vegas. A large group of Dutch and Belgians attended. However, not everyone has the opportunity to make such a trip, and especially to be allowed to do […]

Yes, it’s tradition! I’m writing my first article about the NADA on the plane on the way to Las Vegas, and this year is no different. I don’t yet know what I’m going to experience there, but one thing I know for sure: the stands where no AI is offered can be counted on one hand.

We always go with a regular group: my wife Olga, Stefanie van Dijk-Meenink, Gerben Beck, Maarten Bekkers and me. In addition, of course our Marktplaats colleagues Melvin Ester, Michiel Aker and Alexander Prinssen are going, who will be there a day earlier.

In several countries around us, it is quite normal for the automotive portal to give an indication of the asking price of the car. For example: ‘good price/average/too expensive’. With all the data the portal has at its disposal, that should in theory reasonably be possible. In the Netherlands, Autoscout24 made a brave attempt a number of years ago to launch this in beta and the market exploded in their face. With the result being the creation of VASS Netherlands. Afterwards, the project was put aside for several years. But of course, it will come back somewhere at some point.